2011年8月22日星期一

sales process


The golden nine silvers ten approach, ' Hungry ' Near a half year floor business also without enough time rose in prices, also for ' Eats to the full ' Hit ' Price war ' . The floor material cost rise, shouted again and again rises in prices floor business has not raised throughout the price. The floor market's passenger capacity already gradually rose again 20%. In the promotion method, the floor manufacturer exists not one exception launches ' Price war ' , regardless of the new product, old is the low fixed price, folds folds. Some floor manufacturer even to snatch the market to adopt zero profit the price.

At the same time, the professional also disclosed that after the low price behind many raises the price first, discounts. Two small long vacation floor business pushes the new product to put together the price In a ten mile river building materials city author saw that inside the first two month also very lonely market, already had the bustling consumer to come originally to inquire and the order floor. The sales personnels tell the author, since has entered in July, sells in the field the passenger capacity already to rise nearly 20%.

Regarding ' which arrives immediately; Golden nine silver ten ' With Mid-Autumn Festival, ten 1-2 long vacations, the floor manufacturers reveal ' Money ' The way is immeasurable. At the same time, demonstrated according to the investigation that 60% above consumers choose in September and October start to repair and to purchase the building materials. The preparation starts the owner who repairs to start to choose the repair to be principal, the floor is one of important purchase objects. The author also understood through the investigation the consumer regards the promotion, the most consumers expressed that even more is interested to the new product floor.

 Is repairing Miss Tang said that floor's selecting and purchasing is important regarding the repair family, because it belongs to the disposable investment basically and relates the entire family's style. Moreover, if the quality has the question, the replacement overhaul is the very troublesome matter. Therefore, chooses the floor rather to spend must choose one section satisfied.

And industry in some enterprise's people in charge introduced that this year is affected the Olympic Games, wood floor floor business compares regards 11 promotion wars. This point obtained the proof in the floor market, the every large or small floor manufacturer shop front splits out the discount information, ' Startled explodes price ' , ' Ultra low price ' The phrase appears repeatedly. The author through the telephone interview learned that industry in some well-known brands also promote many patterns to have the characteristic new product, simultaneously, the related person in charge expressed that the new product fixed price was very already low, in addition the discount, a price war is inevitable.

 The floor little profit, raises the price after first, discounts Raises the price after first, discounts the procedure is common in each profession, however, in the material cost climbs in the situation, the floor manufacturer can also the like this undercut price, let the business love dearly really. Those who let the business reluctantly was the profit meager floor must depend on the undercut price originally to win, in ' Not lowest only then lower ' In the price war, who can win is an unknown.

Pushed the new product, the low price to become the floor business to rob the golden autumn market without doubt ' Assassin's mace ' , the price pulls down repeatedly whether really can bring the objective profit for the business? The floor sells a field anonymous sales personnel to tell the author, because floor's profit space is small, therefore some businesses start while the off season to raise the price in secret, then through the way which discounts cuts the price again in the busy season.

 To this phenomenon, the professional indicated in vain: ' We do not remove some people to raise the price first reduce prices again, but floor's quality is actually suspends really at the consumer at present. ' This person in charge indicated that will discount indeed will affect business's income, but will speak this from the sales process is a normal phenomenon, the holiday economy and consumer's consumption habit has decided business's market behavior directly.

 The author learned that these going on the market new product floor includes this brand patented technology. According to industry in a well-known enterprise's person in charge introduced that the big brand floor uses the national unification selling price, thinks ' Cheats ' Very difficult, can only from reduce the advertizing cost, aspects and so on compression transportation cost to reduce the cost. Floor business in ' Does business at a loss gains calls ' , not necessarily represents floor's price to be very transparent, the consumer also very much rationality, this urges the business to give the consumer the true actual benefit.

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